Skyrocketing Your Web3 Brand: A Step-by-Step Guide from Zero to 3.5k
Hello, dear cryptopreneurs! Welcome back to our Cryptorsy Blog, the ultimate go-to magazine for all things crypto marketing in the vast Web3 universe.
How It All Began: Forging the Partnership
The entire endeavor, excluding the preparatory phase, took a mere 3 weeks.
And when it comes to our budget, well, it was practically nonexistent. That meant we had to be extremely diligent in selecting our advertising sources. But guess what? Despite all odds, we managed to attract a fully-packed Whitelist for a mere $1! It's absolutely mind-blowing, isn't it?
Planet Memes Project approached us in the early stages of their development, seeking our services. At that time, they had no established community, no regular content posting, no Whitelist system and a super tight budget to be prepared well for the upcoming Seed Round.
Just take a look at their social media following:
- Discord: 6 members
- Twitter: 260 followers
What truly grabs your attention and holds immense significance in this case is the incredible limitation of our resources.
Overall, the exceptional growth across Twitter, Discord, and the success of Whitelist registrations, as well as fruitful collaborations, demonstrate our ability to deliver outstanding results.
This comprehensive approach allowed us to accomplish a myriad of tasks during our one-month collaboration, leading to incredible results and surpassing our top KPIs with ease.
In our latest article, we delve into an intriguing case study featuring the fascinating P2E project, Planet Memes. Join us as we analyze the challenges we faced, our approach to tackling them, and the remarkable results we achieved. So sit back, relax, and get ready for an exciting ride.
It's worth mentioning that our collaboration was based on our bronze package, our exclusive Community Blast offer. This groundbreaking offer in the Web3 space guarantees a fixed number of audience members for your project's community. Our key success metrics were set as follows:
- 1,000 new community members
- 100-350 Whitelist registrations
But at Cryptorsy, we always go above and beyond, working towards tangible results rather than just "nice" numbers. That's why our collaboration with Planet Memes extended beyond just community management.The true objectives of the Planet Memes project were:
- Attracting investors to successfully close the seed round;
- Building an engaged community to ensure a sold-out Genesis NFT Sale;
- Reaching the significant milestone of 0 to 1,000 community members and making a name for itself in the NFT space.
Our Approach: A Comprehensive Strategy
Cryptorsy takes a holistic approach to projects, supporting teams every step of the way. We engage in regular discussions, covering various aspects such as:
- Providing feedback to improve the website;
- Assisting with technical documentation enhancements;
- Facilitating fundraising by introducing the project to our network of investors, including angel investors and various funds;
- Collaborating on the strategic vision and product roadmap;
- Incentive program building;
- Social Media Management and Community management;
completely revamped and customized their social media presence
Content-plan was developed and consistently going on across three platforms
Created and structured Whitelist system for the Genesis NFT collection
Long-term events created to engage and incentivize the community
- Twitter (avatar, header, description);
- Discord (server architecture, role and permission setup, automation bot implementation);
- Telegram (community group creation, attracting 260+ participants).
- 44 Twitter posts;
- 28 Discord announcements;
- 24 Telegram announcements.
- Formed a team of collaboration managers;
- Prepared promotional materials (articles, banners, publications);
- Activated the community in Alphabot and Subber;
- Conducted over 200 cross-collaborations with other Web3 communities.
- Opened a space on Galxe and customized campaigns.
- Created a community on Zealy and set up quests.
forged five partnerships with marketplaces and other game projects
organized two AMA sessions
Results: Exceeding Expectations
Through our meticulous planning and diligent execution, the results we achieved for the Planet Memes Project surpassed all expectations. Let's take a closer look at the impressive outcomes across different platforms.
Our collaboration with Planet Memes Project has been a resounding success. Through our comprehensive approach, strategic planning, and relentless dedication have paved the way for the Planet Memes Project to make a significant impact in the NFT space.
From transforming their social media presence to establishing a structured Whitelist system, organizing engaging events, and forming valuable partnerships, we left no stone unturned in propelling Planet Memes towards its goals. The growth of their Twitter followers, Discord community, and Whitelist registrations far exceeded the initial targets we set.
Whitelists:- 400 Whitelist registrations
- 165 Alphabot collaborations
- 35 Subber collaborations
Discord:- Members: 1949 (+1943)
- Average Retention Rate: 55%
Twitter:- Followers: 1792 (+1532)
- Average Engagement Rate: 15%
- 1.4K retweets
- 321 replies
- 2.3K likes
Twitter became a powerful tool for expanding Planet Memes' reach and engagement. We witnessed a substantial growth in their follower count, with an increase of 1532 followers. This boosted their online presence and expanded their potential audience. The average engagement rate of 15% signifies a highly involved and active community. Additionally, the project garnered 1.4K retweets, indicating significant interest and amplification of their content. The 321 replies and 2.3K likes further demonstrate the enthusiasm and support from their Twitter audience.
The key to our content strategy's triumph lay in the meticulous segmentation of content and the focused approach we adopted for each aspect:- We curated content directly tied to games and the entire ecosystem.
2. We delved into the inner workings of our team, providing an inside look into our processes.
3. Interactive content took center stage, featuring enticing contests, engaging polls, captivating quizzes, and more.
This amalgamation of strategies resulted in an exponential surge of interest in the project. The Web3 community, known for its affinity towards such content, was captivated, and everyone discovered something valuable within it.
Discord, a crucial platform for community building, witnessed extraordinary growth under our management. The number of Discord members skyrocketed, with an astounding increase of 1943 individuals. This surge in community participation showcases the successful cultivation of an engaged and vibrant community around the Planet Memes Project. Furthermore, the average retention rate of 55% underscores the project's ability to retain and captivate its community members.
In the screenshots you have an opportunity to see how active the community was and how it was involved in communication.
The Whitelist registrations, a vital aspect for the project's success, exceeded expectations. With 400 Whitelist registrations, Planet Memes solidified its position by attracting a significant number of potential investors and supporters. This accomplishment serves as a testament to the project's appeal and Cryptorsy's effective promotional strategies.
Moreover, our collaboration with Alphabot and Subber resulted in 165 collaborations and 35 collaborations, respectively. These partnerships allowed for cross-promotion and engagement with other Web3 communities, expanding the project's reach and visibility.
If you're looking to make a splash in the crypto world, we invite you to visit our website and explore our exclusive "Community Blast" offer. Whether you're seeking to build a thriving community, attract investors, or make a name for yourself in the NFT space, our tailored solutions and proven track record can help you achieve your goals.
Don't miss out on the opportunity to unleash the full potential of your project. Join the Cryptorsy family today and let us guide you towards success in the exciting realm of crypto marketing.
Visit our website now and take advantage of the "Community Blast" offer.